Social media is here and not going away. It has the power to make or break your business and in some awkward cases, your personal life. What do you need to know to navigate all the social networks from a 50,000 foot strategic-view down to a 5 foot implementation-view? That is the question I so often hear from my clients and from you my listeners. Where do you start? What platforms should you be on? How often? What time of day? What content?
On August 8, 2014 I bring you the man ranked #2 on Twitter for CMOs, I personally feel he should be #1, but hey, he is my Yoda! He will be answering the questions I already mentioned and many more. You will not want to miss this one. Join as at 5pm Eastern on the All Business Radio Network! If you can’t catch us live, catch us on Stitcher andiTunes or just click on this link to get the latest episode!
Cool Hunter Ken Herron increases the value of world-class brands by developing stronger emotional connections between companies and their customers to drive revenue. He has held executive marketing and sales leadership positions for multiple web and mobile tech companies, including Tourico Holidays, Purple Communications, SocialGrow, and Online Buddies; and has held product leadership roles with Avaya, Lucent Technologies, and AT&T.
A graduate of the Stanford Graduate School of Business’ Marketing Management Program, Ken earned his Master’s degree in International Management from the Thunderbird School of Global Management and his Bachelor’s degree in International Economics and German from Drew University.
Ranked the #2 CMO on Twitter worldwide by Social Media Marketing Magazine, Ken is a frequent author – including contributing to the 2014 book Apponomics and the 2013 book The Everything Guide to Mobile Apps – and speaker – listen to Ken every Wednesday on the All Business Radio Network – on leveraging technology for marketing. Follow Ken on Twitter @KenHerron.