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What happens when you get Terry Brock in the studio and record the first video of the radio show? No, this is not the song video killed the radio star! Yet it did create some interesting conversations and interactions and raised a few questions in my mind about video and its place in making an impact.
My guest on this episode is the incomparable and totally fun Terry Brock. We challenged each other to figure out how to add video to the live radio show when the studio does not have any cameras and has no capability of accepting newfangled methods of communicating like internet calling. How were we going to do it and still provide a good show, which you are all used to by now!, for the live listening audience that has a radio in their car, home or was listening on iHeart radio? If the show was just a recorded podcast we could always redo it but we were live on terrestrial radio!
Feeling a bit overwhelmed by all the planning and inability to test in the studio until we went live, I decided to ask my guest how he deals with overwhelm. He does have a popular Tedx talk on Overcoming Overwhelm!
From there we talked about video and its use in providing value related to your brand, the questions you need to ask while figuring it all out and learned a number of great resources when you are looking to add video and ramp up your marketing.
One of my favorite shows from the shear fun of the conversation and figuring out all the tech to make it work! Tweet to @TheLauraSteward and tell me what you think!
About my guest: Terry Brock brings a passion for technology, a sense of history, and real-world business strategies for success to your event.
What can the Pony Express teach us about changing technology? What can the movie “The Matrix” teach us about adapting to change?
Terry Brock is more than just a social media marketing speaker, or a technology trends expert. He packs his presentations with “Gee Wiz!” joy for gadgets, solid business strategies to build relationships, and inspiration to try new things to improve the bottom line.
He is a syndicated columnist with Business Journals. This 43-paper network stretches across the US and reaches decision makers, business owners and people serious about doing business. With over 40 million pageviews each month, these publications tap into Terry’s expertise and funny style to bring value to readers.
Terry earned an MBA in marketing and is focused on real-world business applications. He leverages his background in journalism and education in live presentations all over the world. He is a virtual presentation expert, allowing him to break the bonds of distance and time to serve clients according to their needs.
Terry wrote the book on Klout, and works with organizations to design social media relationship marketing strategies that are measurable and implementable. He is a syndicated columnist with Business Journals around the US where he writes his weekly column, “Succeeding Today.”
A master at his craft, Terry earned the Certified Speaking Professional designation from the National Speakers Association and was inducted into the Speaker Hall of Fame (a designation awarded to less than 1% of speakers in the world).
When Skype needed someone who could work with them in social media, video interviews, PR work and more, they brought Terry on as Chief Enterprise Blogger. He coordinated a host of functions helping this international company to focus on business applications for what was known largely as a consumer-only product.
AT&T came to Terry when they needed help with their largest blog, Networking Exchange Blog. He became the Editor-in-Chief for that distinguished publication coordinating a staff of over 100 geniuses in areas of social media, Cloud Computing, Mobility and Security. He was able to handle both technical and soft skill issues to help AT&T begin the process that resulted in over $2 billion in sales.
From social media to mobile office applications, Terry brings a wealth of knowledge and a sense of history to empower even the most timid user to explore new possibilities. www.terrybrock.com